Apparently, the aging newspaper, while staying away from the yellow journalism of other Israeli papers, is nevertheless trying to exhibit more “inioot” (that is, the quality of being “in” in Israeli, pronouned “in-ee-yoot“). As a result, they interviewed a guy on the street who was dressed rather strangely. See, they’re trying to keep up with fashion trends. Get it?
There are only two problems: the interview itself is extremely boring and they didn’t even include a picture of the guy!!